Customer referrals are one of the most powerful tools you as a business owner can have in your sales and marketing arsenal and is the best source of new business.
About 80% of your revenue will come from 20% of your current customers?
Do you know why? Existing customers are more comfortable with you than new customers and are more likely to purchase from you again (and again and again!) and be a source of many future business referrals.
But how do you make sure you garner great word of mouth from your regulars? You build a great connection and maintain a long-term relationship with them. Have a look at your existing client base and ask yourself these questions:
If you have happy and valued customers they will naturally refer you to their friends, family and colleagues as word of mouth is still one of the most powerful forms of marketing.
A referral is the greatest gift a customer can give you as a business owner. But how do you get them to refer?
The key to getting referrals is to focus on relationships 80% of the time and marketing 20% of the time. That’s where we can help!
Janja’s knowledge on connection and relationship marketing runs deep and this is evident during her events and the information she shares. She walks her talk and builds connections with people quickly and easily, and you instantly feel like an old friend. Relationship marketing is the way of the future and Janja is the woman leading the way.
“I have been in sales for 12+ years and I know full well the importance of connection in customer retention and referrals. Janja really wowed me with her expertise in this field and has provided a wealth of solutions to my business. As a result, I have won new business and retained existing business which has boosted my bottom line. Thank you Janja for your innovative and compelling solutions to boosting sales in my business.”
Thank you Janja for helping me implement a very simple but clever offline strategy to build a stronger, personal connection with my tribe! I am passionate about helping people scale their business by building a loyal following and leveraging their community and Janja shared ideas with me that complimented my online marketing strategies perfectly. By nurturing my community with a personal touch, I believe this helps to stand out from the crowd in a competitive environment.
For 15 years I have been teaching businesses the benefits of email personalisation and relationship marketing through online channels. Janja has opened my eyes up to brand new ideas of personalisation and relationship marketing that bridges the gap between online and offline marketing. I have discovered a fantastic new opportunity to strengthen my relationships in business and life. And, the best part is that it’s so much fun (and rewarding) for both me and my clients!